Going Global--Do's, Don'ts, and Do-Overs

Presenters: Bruce Aldrich; Dick Blatt; Robert Chalker; Mark Rubin
Sunday August 12, 1:30 – 2:45 pm
Room: D174
Hashtag: #asae12 LA1
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Questions about what works, what fails, and what not to forget will be tackled by a panel of top executives in this informal question-and-answer session. Feel free to share or ask about mistakes, oversights, front-end strategies, and more—this can be as broad or nitty-gritty as you like! Your questions and those of your peers ensure 75 minutes of relevant, high-quality, and lively discussion.
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