Can You Hear Me Now? Communicating With Members on Multiple Platforms

Presenters: Alex Mouw; Al Spada; Terri Tracey
Tuesday August 14, 9:00 – 10:15 am
Room: C144
Hashtag: #asae12 LS8
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Is your association ready for 24/7 multi-device access and related member expectations? Even experienced communication specialists are sure to learn in this how-to session on developing different types of member experiences using a variety of emerging communication tools. From mobile Web to apps, email marketing to e-pubs, this session will reveal industry trends and best practices. Walk away with a seven-step process for drafting your own multi-device communications strategy.
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