Half-Day Workshop: Making Innovation Happen: An Executive Learning Experience for Association CEOs

Presenter: Jeff De Cagna
Sunday August 12, 1:30 – 5:30 pm
Room: D161
Hashtag: #asae12 LD1
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Over the next decade association CEOs face many serious challenges, not the least of which is an accelerating and intense process of societal transformation that is fundamentally remaking how current and future stakeholders think about new value creation. In this volatile and ambiguous strategic context, CEOs cannot afford to be on the wrong side of conventional wisdom. This half-day executive learning experience will help association CEOs move forward with greater confidence to build a deep organizational capability for innovation, including a clear and actionable strategy for making innovation happen. IMPORTANT NOTE: Advance preparation for this learning experience is strongly recommended. Advance preparation materials will be posted to the ASAE 2012 Annual Meeting handouts page no later than August 1, 2012. Please email Jeff De Cagna at jeff@principledinnovation.com if you have any questions.
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